Terms of service

These terms apply when you use Lidora, a CRM service provided by NexGen Rank (“we”, “us”), Office 9, Street 1, Badami Bagh Khokhar Road, Badami Bagh, Lahore 05412, Pakistan. By signing up for or using Lidora you agree to them. If you have a separate written agreement with us, that agreement takes priority.

1. The service

Lidora lets businesses collect and manage leads, message customers, take bookings and track sales. What each plan includes is shown on our pricing page. Features may change and improve over time; we won’t remove a main feature of your plan without telling you first.

Website building, SEO and Google Business Profile services shown on this website are offered by NexGen Rank under a separate agreement, arranged on a call and invoiced by NexGen Rank. They are not part of a Lidora plan or these terms.

2. Your account

• Keep your login details safe and tell us if you think someone else has used them.
• You are responsible for what happens in your account, including what your team does.
• You must give us accurate information, and be at least 18 and able to agree to these terms for your business.

3. Your data

The leads and customer information you put into Lidora belong to you. You can export them at any time. You are responsible for having the right to collect and contact the people in your CRM, and for following the marketing and privacy laws that apply to you, such as getting consent before sending marketing messages and honouring requests to stop. How we handle personal information is explained in our privacy policy.

4. Acceptable use

Do not use Lidora to send spam, to harass anyone, to break the law, or to try to get into other accounts or our systems. Messaging services such as WhatsApp and Twilio have their own rules, which you must also follow.

5. Plans and prices

Our plans and prices are shown on our pricing page, in US dollars or British pounds. Each plan is priced per business, not per user, and includes the number of users shown for that plan. There is no setup fee. Prices don’t include VAT or sales tax; where it applies, it’s added at checkout.

Costs charged by other services you connect are not part of your Lidora plan. In particular, automatic WhatsApp and text messages are sent through your own Twilio account, and Twilio charges you for them directly at its own prices. You are responsible for those costs.

6. Free trial

New sign-ups get a 7-day free trial of the Starter plan. No card is needed and nothing is charged during the trial. You can choose any plan during the trial or after it.

• If you don’t choose a plan by the end of the trial, your account becomes view-only: you can still sign in, see and export your data, but you can’t add or change anything, and automatic messages and booking pages stop.
• If you still haven’t chosen a plan 30 days after the trial ends, the account and its data are permanently deleted. We email you before this happens.
• As soon as you choose and pay for a plan, everything switches back on.
• We may limit trials to one per business.

7. Subscriptions and automatic renewal

• Plans are paid in advance, monthly or yearly.
• Your plan renews automatically at the end of each month or year, and the payment method you used is charged the price of your plan at that time, until you cancel.
• For yearly plans, we’ll email you a reminder before the renewal date.
• If a payment fails, we’ll tell you and try again. If it still isn’t paid after 14 days, we may pause your account. Your data is kept safe while it is paused, and everything comes back as soon as the payment is made.

8. Changing or cancelling your plan

• You can upgrade or downgrade at any time. When you upgrade, the new features start straight away and the difference for the rest of the period is charged. When you downgrade, the change applies from your next renewal.
• You can cancel at any time by emailing hello@lidoracrm.com or from your account where that option is shown. Cancelling stops future renewals; you keep using Lidora until the end of the period you’ve paid for.
• Refunds are covered by our refund policy, which includes a 14-day money-back guarantee on your first payment.

9. Price changes

We may change our prices. If the price of your plan goes up, we’ll email you at least 30 days before it applies to you, and the new price starts from your next renewal after that. If you don’t want to pay the new price, you can cancel before then.

10. Payments

Online payments for Lidora are processed by our payment partner, which acts as the seller (the “merchant of record”) for these orders. It handles your payment details, receipts and sales tax, under its own buyer terms. We never see or store your full card details. Customers who agreed a different way to pay with us in writing (for example, by bank transfer) pay as agreed.

11. Availability

We work hard to keep Lidora running and backed up, but we cannot promise it will always be available or free of errors. Planned updates are installed with care, and usually without downtime.

12. Liability

As far as the law allows, we are not responsible for indirect losses, such as lost profits or lost business, and our total liability to you is limited to the amount you paid us in the 12 months before the claim. Nothing in these terms limits liability that cannot be limited by law, or takes away any rights you have under the consumer law where you live.

13. Ending the service

We may suspend or close an account if these terms are seriously broken, or if a payment stays unpaid, after telling you. Before an account is closed, you can download your data. After it is closed, its data is deleted, apart from what we must keep by law.

14. Law

These terms are governed by the laws of Pakistan. If you are a consumer, you also keep the protections of the law where you live.

15. Changes and contact

We may update these terms and will tell customers about important changes by email before they apply. Questions: hello@lidoracrm.com.