Short answer: Pipedrive is a clean, well-loved sales pipeline priced per seat (from US$14 a seat a month billed yearly), and its WhatsApp integration starts on the Growth plan. Lidora is built for local service businesses: one price for the whole business from £39 a month, with online booking forms, WhatsApp and automatic follow-ups included. Choose Pipedrive for B2B deal pipelines; choose Lidora if your work is enquiries, visits and quotes.
Pipedrive is popular with sales teams because it makes the pipeline easy to see and use. Many local businesses, though, sell differently: a customer enquires, you call or message them, book a visit, send a quote and win the job. That is the journey Lidora is designed around.
Lidora vs Pipedrive at a glance
| What you get | Lidora | Pipedrive |
|---|---|---|
| Made for | Local service businesses | Sales teams, often B2B |
| Pricing | £39, £79 or £159 a month for the business | Per seat: Lite US$14, Growth US$39, Premium US$59, Ultimate US$79 (billed yearly) |
| Free trial | 7 days, no card needed | 14 days, no card needed |
| One-tap WhatsApp on every plan; automatic on Growth and Pro | WhatsApp integration on Growth and above (beta) | |
| Online booking forms for customers | Yes | Meeting scheduler on Growth and above |
| Automatic follow-ups | Email, text and WhatsApp | Email automations and sequences on Growth and above |
| Lead capture from website forms | Yes (WordPress plugin, Zapier, API) | LeadBooster on Premium, or as an add-on |
| Speed-to-lead view | Today screen shows who is waiting and for how long | Pipeline and activities views |
Pipedrive prices are from pipedrive.com/en/pricing, shown in US dollars per seat per month billed yearly when we checked on 20 October 2026. WhatsApp availability is from Pipedrive’s knowledge base. Check Pipedrive’s site for current UK prices.
What Pipedrive costs for a small team
Pipedrive charges for each person who uses it. On the yearly prices shown when we checked, a team of three on Growth (the first plan with email automations, the meeting scheduler and WhatsApp) would pay for three seats at US$39 each per month. Lead capture tools such as LeadBooster are included on Premium or available as add-ons.
Pipedrive’s WhatsApp messages are sent through Meta’s WhatsApp Business Platform, and Meta charges per delivered message, as Pipedrive’s own help page explains.
What Lidora costs
| Plan | Starter | Growth | Pro |
|---|---|---|---|
| Price per month (whole business) | £39 | £79 | £159 |
| Users included | 2 | 5 | Unlimited |
| Booking forms | 1 | 3 | Unlimited |
| Pipeline, calendar and quotes | Yes | Yes | Yes |
| One-tap WhatsApp with saved messages | Yes | Yes | Yes |
| Automatic WhatsApp and texts | No | Yes | Yes |
| Marketing spend and cost per lead | No | Yes | Yes |
Why local businesses choose Lidora over Pipedrive
- Customers book themselves. Share your booking form link and visits appear in the calendar with automatic reminders.
- WhatsApp is where your customers already are. Reply in one click with saved messages, or let Lidora follow up automatically.
- Nobody waits too long. New enquiries sit on the Today screen with a timer until someone calls.
- Words that fit your trade. Starter packs set up stages, fields and messages for trades, clinics, salons and more.
Why some teams choose Pipedrive
- Complex B2B sales with long deal cycles, forecasting and many products.
- A large marketplace of integrations (Pipedrive lists 500+).
- Sales-team features such as revenue forecasting, lead scoring and e-signatures on higher plans.
Frequently asked questions
Does Pipedrive have WhatsApp?
Yes. Pipedrive's WhatsApp integration is available on the Growth plan and above, and was still marked as beta in its knowledge base when we checked. Meta charges per delivered message.
What is a Pipedrive alternative with WhatsApp built in?
Lidora includes one-tap WhatsApp with saved messages on every plan, and automatic WhatsApp follow-ups on its Growth and Pro plans, for one monthly price per business.
Is Lidora priced per user like Pipedrive?
No. Lidora has one monthly price for the business: Starter includes 2 users, Growth 5 users and Pro unlimited users.
Can customers book appointments online in Lidora?
Yes. Each plan includes booking forms (1, 3 or unlimited). Customers pick a time, get a confirmation and a reminder, and the booking appears in your calendar.
Is there a free trial?
Lidora offers 7 days free with no card needed. Pipedrive offers a 14-day free trial, also with no card needed.
Last updated: 20 October 2026. Sources: Pipedrive pricing, Pipedrive: WhatsApp integration, Lidora pricing. Lidora CRM is made by NexGen Rank.